Today, Watches of Switzerland (WOS) is Australia’s leading official watch specialty store with 20 brands and over 4,000 references of Swiss watches. Watches of Switzerland is an Australian, family owned company. Chairman Eric van der Griend leads a team including his three children. WOS have been a client of Stannards since 2006.
Australia’s largest autorised retailer of Rolex and exclusive Australian retailer for A.Lange and Söhne timepieces.
Investing in a Swiss watch is like buying a piece of tradition. Each one of the timepieces in their range has been developed in Switzerland by world leading designers and watchmakers, in some cases assembled by hand. This craftsmanship dates back hundreds of years, whilst utilising modern day watchmaking innovation for new features and accuracy.
Stannards innovation.
Stannards has guided the founder of WOS, Eric van der Griend in structuring this family-run business to allow for succession with his children. Headed up by Stannards’ partner Peter Angelini, who has been driving the expansion, funding and growth strategy for WOS from a luxury brand into a super luxury brand. Peter Angelini has also acted as external CFO to play a part in their rapid expansion to establish new franchise locations including a Flagship Rolex boutique at Melbourne Airport and more.